Scaling up to Wholesale: Marketing & Production
FARMER FIELD SCHOOL 2019
Tuesday, February 19, 2019
9am to 4pm
Learn directly from 6 farmers who are succeeding with wholesale markets. Whether you want to get started with wholesale or take your farm's wholesale business to the next level, this is the workshop for you.
Agenda:
9 - 9:30am Introductions
9:30 - 10: Wholesale Basics (Jae Gerhart)
10 - 11: Production Standards: Quality, cold chain, grading, packaging, etc. (Jae + distributor)
11-12:30: Farmer Panel I - 3 large-scale growers
12:30-1:30: Lunch
1:30-3: Farmer Panel II - 3 small to mid-size farmers
3-3:50: Marketing Discussion
3:50 - 4pm Evaluations
Speakers: Jae Gerhart, MSU Extension, Washtenaw County, 1 distributor, 6 farmer panelists
Cost: $55 - $100
Please see the link below to register for this event.
705 N. Zeeb Road P.O. Box 8645
Ann Arbor, MI 48107